According to Markets and Markets, the global artificial intelligence market size is expected to reach $190.61 billion in 2025 with a growth of 36.62%.
There’s no question that artificial intelligence (AI) has influenced various industries. And omnichannel platforms are no exception. By integrating AI features, businesses can automate tasks, personalize the customer experience, and make better decisions.
For example, your business can use AI to:
- Route customer inquiries to the right person or department. You can save businesses time and money and improve the customer experience.
- Generate personalized product recommendations. Your business can increase sales and improve customer satisfaction.
- Automate marketing campaigns. Businesses can save time and money and improve their marketing efforts' effectiveness.
- Analyze customer data to identify trends and patterns. Your business can make better product development, marketing, and customer service decisions.
AI features in omnichannel platforms are helping businesses save costs, become more efficient, and provide a better customer experience.
Botsplash is an omnichannel platform that integrates AI features to help businesses achieve desirable results. For example, Botsplash's AI-powered chatbots can answer customer questions, provide support, and even close sales. Botsplash also offers a variety of other AI features, such as:
Personalization: Botsplash can personalize the customer experience across all channels, including chat, email, and social media.
Automation: Botsplash can automate tasks such as routing customer inquiries, generating reports, and managing marketing campaigns.
Analytics: Botsplash provides businesses with insights into customer behavior and trends.
If you want to improve your business's efficiency, customer experience, and bottom line, consider using an omnichannel platform with integrated AI features.
What Are The Botsplash Omnichannel AI Features
Here are some of the AI features that are integrated into Botsplash.
AI Knowledge Base
The AI Knowledge base feature provides natural and accurate responses to commonly asked questions, enhancing customer support and engagement. The models learn through in-depth site crawls to respond to queries appropriately.
This feature allows agents to quickly generate responses on demand in the middle of an engagement session. With the simple click of a button, the message box will fill itself with an accurate AI-generated answer, streamlining conversations for the agent and customer.
With Sentiment Analysis, businesses can automatically analyze and understand the emotions and opinions expressed by customers in their interactions with AI prompts and give users the ability to identify potential issues.
The Blurb is a conversational summary that provides agents with quick reference points into the topics of past conversations. If you have a series of discussions with your clients spanning days and need a short summary of what you discussed, generating a "blurb" is all you need to get up to speed.
Live Spanish Translation
The Botsplash platform can translate real-time customer queries and replies from Spanish to English. This feature saves time and effort in finding a bilingual translator and provides Latin-speaking customers with prompt customer service.
Benefits of Omnichannel AI Features
With built-in AI features, you can connect with more customers in a short time. Here are some benefits of how AI features can benefit your business.
Botsplash's AI-powered platform can learn about each customer's needs and preferences and then use that information to provide a more personalized experience. For example, a chatbot could recommend products to a customer based on their past purchases and browsing history.
Increased Response Time
Businesses can centralize all customer interactions into a single view with AI-integrated omnichannel platforms. So companies can see a customer's interactions across all channels (e.g., phone, email, chat, social media). This data allows businesses to quickly identify and prioritize customer inquiries and route them to the right person or department for resolution.
Additionally, businesses can utilize omnichannel platforms to automate tasks such as routing customer inquiries and responding to common questions. Employees can then focus on more complex queries and tasks. As a result, businesses can reduce customer response times, improving customer satisfaction.
Better Lead Qualification
Omnichannel platforms give businesses a more complete view of each customer's journey. For example, companies can see how customers interact with their brand across different channels and what content they consume. This information can then be helpful to identify and segment leads and to target them with the most relevant marketing and sales messages.
Save Time & Be Efficient
You can centralize all customer interactions into a single view and automate many tasks that would otherwise be manual. For example, businesses can use omnichannel platforms to automatically route customer inquiries to the right person or department, generate reports, and manage marketing campaigns.
Reduce Customer Support Costs
Omnichannel platforms can help businesses to resolve customer issues more quickly and efficiently. Additionally, omnichannel platforms help automate lead qualification tasks that human customer support representatives would otherwise do. For example, businesses can use omnichannel platforms to provide 24/7 customer support, answer common questions, and resolve simple issues.
How Beneficial Are Omnichannel AI Features For Your Business?
You know your business better than anyone else. And, figuring out what benefits you can get from omnichannel AI features is completely up to you. But you don’t have to do it alone.
Our team at Botsplash is more than happy to assist you in figuring out how our platform can better your business.
To learn more about Botsplash click the button below to schedule a demo with our team.