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QR Codes for Lead Generation

Looking for new ways to market your company? Do you have a lot to say but not a lot of time or ad space? Is lead gen a priority for you? Are you looking for something that’s…different? Then let’s talk about QR codes and lead generation. Hi, I’m Bruce Walker and you’re watching Botsplash TV

Marketers seem to be on a perpetual quest to find the next great thing, but sometimes all it takes to be effective is to look around at what’s available to you and use it differently.

Think about the QR code. You’ve probably used them at a restaurant to look at a menu, or to download an app. But did you know you can use them to generate leads? Every place you have your logo, you can have a QR code. On a business card, a website, direct mailer, digital ad, or a Super Bowl commercial.

Using a QR code, you can direct someone to instantly access your information. It might be to direct them to a web page where there’s more information for them to read.It could be to direct them to a form, or a video.

You can use a QR code to open a live chat or text. Think about in your next marketing campaign, you had a QR code open a conversation up for you to a prospect. How cool would that be?

Lead gen doesn’t have to be expensive, be creative and try something different. QR codes are just one way you can do it. Make sure you hit like and subscribe for more tips. I’m Bruce Walker. Thank you for watching another episode of Botsplash.TV.