Text messaging is one of the most effective and direct ways to connect with consumers, but it also comes with regulatory requirements that businesses must observe. At Botsplash, we take compliance seriously and have built our platform to align with industry standards, ensuring our clients can confidently and responsibly engage with their customers.
Here's how Botsplash manages and maintains compliance in text messaging communication:
✅ Built-In TCPA and CTIA Compliance
Botsplash is developed with full awareness of the Telephone Consumer Protection Act (TCPA) and Cellular Telecommunications Industry Association (CTIA) guidelines. Our platform's features and protocols are designed to help businesses avoid violations and stay compliant with federal and industry regulations.
Use Case – Mortgage: A loan officer sends a rate update via SMS to a pre-approved borrower. Botsplash ensures that the borrower has opted in to receive these updates and that the content stays within compliant boundaries.
✅ Seamless Opt-In and Opt-Out Management
Consent is critical in text messaging. Botsplash automates the management of opt-ins and opt-outs, ensuring that only users who have explicitly agreed to receive messages are contacted. If a consumer decides to stop receiving messages, the system immediately processes and honors the request.
Use Case – Insurance: An agent sends annual policy renewal reminders. With Botsplash, customers opt in during initial enrollment and opt out via a keyword, such as "STOP," which the system automatically registers and processes.
Botsplash goes further; if customers respond with an intent to opt out, such as "I am not interested," the system processes this intent.
✅ Message Logging and Audit Trails
Every conversation through Botsplash is securely logged with timestamps and user data, creating a transparent audit trail. This ensures accountability and facilitates the easy retrieval of communication records in the event of a compliance audit or customer dispute.
Use Case – Auto: A dealership follows up with a prospect about a test drive appointment. Months later, if a question arises regarding that interaction, the full message history is accessible through Botsplash's audit trail.
One or more agents can be in active or passive conversations with the prospect, and all the communication, meetings, and documents shared are in one place.
✅ Consent Tracking and Recordkeeping
Consent is more than a checkbox—it's a record. Botsplash tracks and stores proof of user consent, giving your business peace of mind and a reliable way to demonstrate compliance if needed.
Use Case – Real Estate: A real estate agent sends listings via text to prospective buyers. Botsplash logs the buyer's digital consent (e.g., from a website form or open house sign-up) to receive property alerts.
✅ Compliant Messaging Templates
To help prevent errors or unintentional violations, Botsplash provides pre-approved and customizable messaging templates. These templates are designed with compliance in mind, assisting teams to stay consistent and within legal boundaries.
Use Case – Mortgage: Loan processors utilize Botsplash templates to send reminders about document submissions or appraisal scheduling, ensuring messages are both consistent and compliant.
Botsplash Admins and managers have access to these templates. The corporate compliance team can review these templates to ensure they meet the brand and organizational compliance requirements.
✅ Role-Based Permissions and Access Control
Compliance isn't just about the messages—it's also about who sends them and when they are sent. Botsplash includes user roles and permission controls, ensuring that only authorized personnel can access specific features or customer data. This minimizes risk and ensures internal accountability.
Use Case – Insurance: Only licensed agents can send personalized quotes or underwriting details, while support staff have limited access—ensuring compliance and data privacy.
Botsplash restricts automated outbound messages outside of permissible TCPA hours for individual states. Time zones for customers and agents are managed separately, so agents are comfortable working within their own hours of operation and do not need to perform calculations to deliver messages in customers' time zones.
✅ Monitoring compliance and reputation
Botsplash supports number pools required for your campaigns, including marketing and transactional ones. These pools are 10DLC vetted and approved for mass messaging. These channels are monitored for compliance, helping businesses send high-volume messages responsibly and legally.
Use Case – Auto & Real Estate: Whether promoting a dealership's weekend sales event or an open house, Botsplash enables compliant use of short codes for bulk SMS campaigns.
At Botsplash, we recognize the importance of striking a balance between effective communication and regulatory responsibility. Our platform empowers your team to engage with customers confidently—without compromising compliance.
Whether you're a mortgage lender, insurance agency, car dealership, or real estate professional, Botsplash equips you with the tools to connect compliantly and convert efficiently.
Do you have questions about how Botsplash can support your business's communication strategy? Contact us or request a demo today.
To learn more about Botsplash click the button below to schedule a demo with our team.
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